First Screening!

We’ve had our first screening and I have to say it was nerve-wracking for me, especially because the HD Master was fresh from the lab and we’d had no time to pre-screen it so I was living in fear of a technical glitch but thankfully nothing like that happened — it screened beautifully, lots of buzz and congratulations from the buyers who were there along with various others. Now I must also tell you that when the film-maker is present, people are always polite and enthusiastic so we have to factor that in. I did manage to sprinkle some “spies” into the audience who engaged viewers in discussion afterward when I wasn’t around and the enthusiasm still seemed to be genuine.

Meanwhile in the booth at AFM we are having steady meetings and getting into negotiations for some new territories. The market overall is not a great one — the number of buyers is down over last year — and last year was down over the previous year. But the good news is that David Suarez, our head of sales, mounted a massive phone call campaign using 8 unpaid interns to call all our buyers and set up meetings so we’ve been having steady meetings from 9:30 in the morning until 7:30 or even 8 at night. David has been unable to take a lunch break –we’ve been getting him a sandwich around 4 or five PM. I’m taking sales meetings too for the first time in a few years and am getting back into the “sales and marketing” mode.

More soon…..

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